Digital Marketing Services >> Conversion Rate Optimization
Are you struggling to convert website visitors into paying customers? Is your bounce rate high, and your sales funnel leaking leads? At Art of Strategy Consulting, we specialize in conversion rate optimization (CRO) services that can help you turn clicks into customers and maximize the return on your marketing investments in Texas, New Mexico, and Oklahoma.
Conversion rate optimization (CRO) is the process of systematically improving your website or landing pages to increase the percentage of visitors who take a desired action, such as making a purchase, filling out a form, or subscribing to a newsletter. It involves a deep understanding of user behavior, website analytics, and A/B testing to identify areas for improvement and implement data-driven changes.
We understand the unique preferences and behaviors of online consumers in Texas, New Mexico, and Oklahoma.
We rely on rigorous data analysis and A/B testing to identify what works and what doesn't, ensuring that every change we make is backed by evidence.
We prioritize user experience (UX) and website design principles to create websites that are both visually appealing and easy to navigate.
We have a history of helping businesses in various industries achieve significant improvements in their conversion rates, leading to increased sales and revenue.
We don't just focus on the final conversion point; we optimize your entire sales funnel to ensure a smooth and seamless customer journey.
We'll conduct a thorough review of your website, analyzing user behavior data, heatmaps, and click-through rates to identify areas for improvement.
We'll develop data-backed hypotheses for improvement and conduct A/B testing to validate our assumptions and identify the most effective changes.
We'll work with your web development team to implement design and functionality changes that enhance the user experience and drive conversions.
We'll create high-converting landing pages that are specifically designed to capture leads and generate sales.
We'll continuously monitor your website's performance and make ongoing adjustments to ensure your conversion rates remain high.
Conversion rate optimization is just one aspect of a successful digital marketing strategy. If you’re also looking to drive more targeted traffic to your website, consider our Google Ads Services for expert assistance with search engine marketing (SEM), Google Display Network campaigns, and Google Shopping Ads.
Hear from our satisfied clients about their success stories with us.
I get a lot of email SEO offers and was reluctant to undergo the procedure as it seemed a little like snake-oil sales. Since I never respond to cold calls or cold-emails, I decided to do a quick search and found Art of Strategy. Tina was knowledgeable, transparent, and approachable when we first chatted. She was patient in answering all my questions, even when I asked them repeatedly since I wasn’t understanding the terminology. AoS set up a heat map that allowed me to see how visitors were interacting with my site, giving important insight into where visitors were stopping, clicking, and navigating. With a few simple tweaks, we improved the flow of the site, having an immediate impact on our bounce rate. Using this data we created an SEO plan took our site from an average of fewer than zero hits per week to an average that doesn’t dip below 20 per day after 6 months. We noticed calls coming in 45 days after following AoS’s advice. A year and a half later and I get at least 3 calls per week that refer to an edit they recommend. 3 does not sound like a lot, but in my industry, 3 calls sets me up for the Quarter, to my business, this is a huge impact.
The AoS team is diligent in their work and always respond quickly to requests, making us feel like their most important client, even though we are a small account relatively speaking. They’ve shown themselves to be creative, dynamic, and highly adaptable. EMS caters to the Luxury Market and often have unreasonable expectations from our vendors and service providers. AoS has impressed us at every turn!
I still get tons of SEO emails, now I can delete them with confidence!
a Luxury Household Staffing & Consulting Agency shares their success story.
Working with Art of Strategy has been an absolute game-changer for our business. Their comprehensive approach to website creation, content development, cyber-security, and SEO has catapulted our online presence to new heights. From crafting a visually stunning website to ensuring top-notch security measures, Art of Strategy’s expertise shines through in every aspect of their service. Thanks to their strategic SEO techniques and compelling content, we’ve seen a significant increase in traffic and engagement, leading to tangible business growth. Art of Strategy isn’t just a service provider; they’re a trusted partner dedicated to our success in the digital realm.
See the difference our marketing made: from a Cannabis Dispensary client
Tina and her team at Art of Strategy are incredibly talented and passionate folks who have done a tremendous job in helping us establish our digital presence. Always responsive, flexible, and forward thinking. They have done a great job on our blogs, design and strategy and never failing to deliver our requests and expectations. It has indeed been a pleasure working with them for well over 7 years now.
Discover the impact from a an IT Recruiting and Staffing Company perspective.
I have been working with Tina and AOS for over a decade. AOS excels at setting up a property for digital marketing, including acquiring URLs, Google listings, and social media accounts. I have found that they are particularly good at SEO and increasing your business ranking through excellent blogs and keyword-rich posts. I also recommend them for consulting on website performance. Great team.
an Estate Management Company shares their experience.
Tina and her staff have been very helpful in getting my small business off the ground and running utilizing their skills and expertise in the Search Engine Optimization field. Whether your business is brand new or already established, I highly recommend reaching out to The Art of Strategy to help your company grow and expand.
A Small Business Company success: hear their story.
Art of Strategy Consulting completely transformed our online presence! Before working with them, we were struggling to reach new customers. Their team developed a smart, targeted digital marketing strategy that not only increased our website traffic but also led to a significant boost in sales. They’re not just a vendor, they’re a true partner in our success.
See the transformation for an Outdoor Lighting Company business.
Ready to turn more website visitors into paying customers? Schedule a consultation with Art of Strategy Consulting today and let us help you unleash the full potential of your website through conversion rate optimization.