Persona Development and Strategy Services

I get a lot of email SEO offers and was reluctant to undergo the procedure as it seemed a little like snake-oil sales. Since I never respond to cold calls or cold-emails, I decided to do a quick search and found Art of Strategy. Tina was knowledgeable, transparent, and approachable when we first chatted. She was patient in answering all my questions, even when I asked them repeatedly since I wasn’t understanding the terminology. AoS set up a heat map that allowed me to see how visitors were interacting with my site, giving important insight into where visitors were stopping, clicking, and navigating. With a few simple tweaks, we improved the flow of the site, having an immediate impact on our bounce rate. Using this data we created an SEO plan took our site from an average of fewer than zero hits per week to an average that doesn’t dip below 20 per day after 6 months. We noticed calls coming in 45 days after following AoS’s advice. A year and a half later and I get at least 3 calls per week that refer to an edit they recommend. 3 does not sound like a lot, but in my industry, 3 calls sets me up for the Quarter, to my business, this is a huge impact.

The AoS team is diligent in their work and always respond quickly to requests, making us feel like their most important client, even though we are a small account relatively speaking. They’ve shown themselves to be creative, dynamic, and highly adaptable. EMS caters to the Luxury Market and often have unreasonable expectations from our vendors and service providers. AoS has impressed us at every turn!

I still get tons of SEO emails, now I can delete them with confidence!