Where were you when social media platforms discovered anger drove more post shares than likes? How about when major brands moved messaging away from product-centric…
As internet-savvy as people have become, nothing replaces the look and feel of ink on paper for many. Do your customers prefer emails or flyers?…
2020 saw the hours spent in front of a screen, including on social media, increase more than ever before. Pandemic lockdowns and the explosion of…
DIY website businesses have democratized access to websites better than the internet itself. In a few hours, anyone can piece together enough webpages and content…
When thinking about foundational SEO, good content matters to your users and influences your SERP ranking. At Art of Strategy Consulting, we can modify your…
What’s Driving Your Brand? Good brand management means more than staying out of trouble on social media. Whether you sell products or services, the real…
What are you thinking about when putting the finishing touches on your new website? Take a few steps back and look beyond formatting and WordPress…
Digging through the layers of the World Wide Web, you can trace its evolution. Mining under FB, you find MySpace, then Geocities, Tripod, Angelfire, and…
Who doesn’t love a bargain? Although a sale like buy one – get one and two-for-one are popular, the most famous “F” word is actually…
Industries based on face-to-face customer interactions often underestimate the need for a website. Yes, you need a website. Whether you are an independent contractor for…