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3 Tips to Save Your Client’s Reputation
Interactive Marketing Strategy Management

3 Tips to Save Your Client’s Reputation

Everyone makes mistakes, but when a business or individual makes a mistake that affects their reputation, it can have lasting consequences on their success. As a professional brand manager, you may be called upon to…
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Why You Need to Track Your Website Keywords
Interactive Marketing Strategy SEO

Why You Need to Track Your Website Keywords

Websites need to be optimized for search engine optimization (SEO) to increase visibility and ensure customers can find the products or services they are looking for. One of the most important aspects of SEO is…
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Managing Your Digital Presence: 4 Tips for Small Businesses
Branding Interactive Marketing Strategy Interactive Marketing Thoughts Management

Managing Your Digital Presence: 4 Tips for Small Businesses

Every business needs a strong online presence in today’s digital world. But for small businesses, managing a digital presence can be a daunting task. With so many moving parts – from social media to your…
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Brand Defined
Advertising Branding

Brand Defined

We’ve all been told that our brand is vital. So what exactly does that mean? According to the Cambridge Dictionary, “Branding is the act of connecting a product (or business) with a particular name, symbol,…
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Patience is the Key to Using SEO
SEO

Patience is the Key to Using SEO

Organic SEO is a long game. Your website won’t zoom to the top of Google search immediately unless you’re spilling big bucks to the big “G.” But if you want long-lasting results, a patient effort…
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Print and Branded Merchandise
Branding Marketing

Print and Branded Merchandise

Even a dynamic website can use some tactile help to tell your story. So when you need advertising that doesn’t end when someone closes their laptop, it’s time to explore print promotions. At Art of…
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What’s Most Important to your Business?
Advertising Branding Uncategorized

What’s Most Important to your Business?

Nothing is more important to your business than your website. How else would anyone find your company? We at Art of Strategy Consulting understand what makes a website stand out. You need your site to…
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Your Digital Presence – Helping or Hurting
Interactive Marketing Strategy Marketing

Your Digital Presence – Helping or Hurting

What do you show the world online? In this day and age, your business cannot thrive without a digital presence. Whether you have a blog, website, or social media channels, it makes up an online…
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How SEO is Changing
SEO

How SEO is Changing

Long gone are the days of keyword-loaded websites, and that’s a good thing. Now more than ever, your search engine queries will lead to meaningful answers. Although some clickbait is still out there, you can…
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Beyond Print Promotions
Uncategorized

Beyond Print Promotions

Every business should have a fantastic website that’s easy to use, answers questions, and has few boundaries to buying your products. But having a successful website doesn’t mind print promotions are out of the game….
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