Posts Tagged: Foundational SEO

Why You Need to Track Your Website Keywords

Websites need to be optimized for search engine optimization (SEO) to increase visibility and ensure customers can find the products or services they are looking for. One of the most important aspects of SEO is…

Managing Your Digital Presence: 4 Tips for Small Businesses

Every business needs a strong online presence in today’s digital world. But for small businesses, managing a digital presence can be a daunting task. With so many moving parts – from social media to your…

How to Prioritize Your Marketing Budget at the End of the Year

As the end of the year approaches, it’s time to closely examine your marketing budget and determine where you should allocate your resources. With so many different marketing channels to choose from, it can be…

How to Prioritize Your Marketing Budget at the End of the Year

As the end of the year approaches, it’s time to closely examine your marketing budget and determine where you should allocate your resource

Brand Defined

We’ve all been told that our brand is vital. So what exactly does that mean? According to the Cambridge Dictionary, “Branding is the act of connecting a product (or business) with a particular name, symbol,…

What is Geofencing?

In a nutshell, geofencing is narrowing down your audience. It creates a virtual boundary around a specific area. Since mobile devices are now widely used, we can pinpoint any location. Our Art of Strategy Consulting…

Patience is the Key to Using SEO

Organic SEO is a long game. Your website won’t zoom to the top of Google search immediately unless you’re spilling big bucks to the big “G.” But if you want long-lasting results, a patient effort…

What’s Most Important to your Business?

Nothing is more important to your business than your website. How else would anyone find your company? We at Art of Strategy Consulting understand what makes a website stand out. You need your site to…

Your Digital Presence – Helping or Hurting

What do you show the world online? In this day and age, your business cannot thrive without a digital presence. Whether you have a blog, website, or social media channels, it makes up an online…

How SEO is Changing

Long gone are the days of keyword-loaded websites, and that’s a good thing. Now more than ever, your search engine queries will lead to meaningful answers. Although some clickbait is still out there, you can…

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