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Mastering the Corporate Apology
Everyone makes mistakes, but often companies make mistakes on a grand scale. Mastering the corporate apology is a critical step to get right with your customers, clients, and employees. Just like it’s never the scandal…
Creating Positive Brand Impressions
Whether you sell a product or a service, your image is your brand. Creating positive brand impressions is critical to growing your market share. But how? Here is the secret: you need more than a…
The DIY Danger Zone
Web builders have come along way since the early Danica Patrick days of GoDaddy.com, and we are all the better for it. When you think you need a website, there are plenty of choices, and…
Put Your Best Face Forward
Before you make your first post consider what you want your users to see. Not just how you want them to see your product, but how you want to be seen as an entrepreneur. Put…
Let Your Images Do More
Whether you are new to working in Word Press or was there from the beginning, everyone can benefit from Foundation SEO. Get all the help you can get by thinking beyond keywords. The key to…
They Said What
Social media, at times, can seem like the Wild West. Social posts that may begin blissful and funny can quickly turn to contentious and cruel. With more businesses using social media as another digital marketing…
Great Websites Take Work
Whether your website needs an SEO upgrade or this is your first foray into a digital presence, Art of Strategy can help. We understand that great websites take work and the critical ingredients for search…
More Than Only Likes.
There are more opportunities to promote your brand beyond a fantastic website. Your digital presence includes every digital outlet, including mobile apps and the native Internet. But now more than ever, social media is more…
Helping You Through Unprecedented Times
What will the events of 2020 look like in hindsight? What strategies will have thrived in the middle of chaos, and will specific traditional marketing models fail. None of the challenges to attracting attention to…
Consulting the Experts
There is plenty of free business advice that tells you to get a website running and hop onto the social media outlets as soon as you launch your business. Although probably well-intentioned, this advice can…Recent Posts
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